Eye asks, “Why would we give incentives to a bar?”

The headline caught our Eye –

DIA to consider incentives for Pagemaster Inn, Waypoint Liquors & Pub bar concepts Downtown

Our first thought was – “Why would we give incentives to a bar?”

Then we read that the DIA has a Food and Beverage Retail Enhancement Program to encourage these types of establishments to help us build out downtown. The result of that program is this…

…taxpayer dollars don’t always go to big developers and the smaller business owners have a chance too.

Okay that makes sense and kudos to the DIA for creating a level playing field for everyone.

This deal is a proposed fantasy novel-inspired speakeasy restaurant and pub-style nightclub and the operators are seeking $271,170 from the city to help cover build-out costs for Waypoint Liquors & Pub and Pagemaster Inn and Tavern.

The bar concepts are linked to investor Jon Mroz, the managing partner of 327 E. Bay LLC, which owns commercial storefronts comprising Live Bar, Myth Nightclub, and Element Bistro + Bar. The proposed speakeasy and tavern are planned for a historic building at 333 and 327 E. Bay St.

The project will consist of a retail store that focuses on selling fantasy novels, games, and memorabilia. The establishment will also have a speakeasy that serves alcoholic beverages, liquor, and offers unique food pairings.

Speakeasy-style bars have become increasingly popular in recent years, with many cities around the world boasting several such establishments.

Eye is hopeful that this establishment will add a first class venue that will attract visitors and residents to downtown.

Billie Tucker Volpe

Billie Tucker Volpe Founder of Eye on Jacksonville and Leadership Consultant to CEOs/Executives.

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2 responses to “Eye asks, “Why would we give incentives to a bar?””

  1. Great news! If you build it, they will come. We love riding bikes downtown and finding new places. This would be a nice addition to bring in young life to our beautiful riverfront.

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